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Color Labels - Product Types

 


VIPColor Technologies


VIPColor VP2020 Color Printer Retail Label Samples

Labels to Differentiate Your Product

When there are many different types of a similar product, it becomes extremely confusing as to where to look for the product you need. It is important to make your labeling stand out above the rest, whether it’s to differentiate one of your products from another, or from a competitor’s product. 

Typical ways to differentiate products include:

Use Color For Product Types

Using a color-coded bar to make distinctions between similar products can greatly reduce the amount of time needed by your employees or customers to locate the product they need.  Whether you need to distinguish the non-fat cookie from the regular cookie, or the 64MB memory card from the 128MB memory card, a color bar can easily do the trick.

Use Pictures to Show What's Inside the Box

Many items, especially in the hardware and electronic industry, are difficult to describe.  Consequently, customers leave frustrated without product in hand or boxes are torn open on store floors making them less desirable to other customers.

By printing a full color picture of the product, customers easily find what they need and know exactly what they are getting without having to tear open sealed packaging.

Portable Brochures

Provide your customers with important, related information regarding your product to help them in their purchasing decision including:

  • Product Image
  • Usage Guidelines
  • Operational Sketches
  •  Specifications
  • …and others.

By providing this information, customers are no longer exclusively reliant on the education of store staff creating for increased customer satisfaction and retention.

 

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